Mar 5, 2010
Social Media Marketing Do’s and Don’ts (part 4)
Welcome to part 4 of our Social Media Marketing Do’s and Don’ts discussion. Here’s what we’ve covered so far: Build a Strong and Effective Social Network Don’t Spam Establish Trust and Credibility Remember Your Social Profiles Listen Don’t Ditch SEO In the next few paragraphs we will be discussing some areas of Social Media Marketing that will enable you to live a... read more
Mar 5, 2010
One day I will write an article on “Great Web Design Clients”, but for now I want to give you some insight into what you should expect from a GREAT web designer and how to avoid a disappointing or bad experience! Actually, it all really depends on what you want from your web designer. Do you just need them to create a pretty web site, or do you need them to design for a high conversion rate? Let’s...
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4 Questions a Good Web Designer Will Ask
Mar 4, 2010
Social Media Marketing Do’s and Don’ts (part 3)
It’s a beautiful day here in Texas. What better way to start off a day than discuss a little bit of Social Media Marketing (SMM). I’m going to start using the acronym because I’m lazy and I don’t want to type more than I have to. Anyway, let’s recap the four SMM Do’s and Don’ts we’ve discussed up to this point: Build a Strong and Effective Social Network Don’t Spam Establish Trust and... read more
Mar 3, 2010
Social Media Marketing Do’s and Don’ts (part 2)
Welcome to part 2 of our Social Media Marketing Do’s and Don’ts discussion. Yesterday we went over the first two key areas of social media marketing. Build a Strong and Effective Social Network Don’t Spam Today we are going to tackle the next two key components of Social Media Marketing. The political side of me wants to say that it is difficult to argue that one area of Social Media Marketing is... read more
Mar 3, 2010
One of the most common misconceptions today is that a blog is meant for personal use. This couldn’t be further from the truth. A blog is so much more than a personal diary or a daily dose of someone’s personal opinions and ideas. A blog provides an opportunity for outsiders to become engaged and active. Let me put it this way. You are missing out on a huge opportunity if your company does not have a...
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Should my company have a blog?
Mar 2, 2010
Social media is fun and addicting. Millions of people update their Facebook status and Tweet away all day long, every day. Businesses of all sizes have jumped on the social media bandwagon in an attempt to interact with those people that make them successful, you and me. However, there is a problem.
The problem is that most businesses have no plan of attack. They base their philosophy on the famous Field...
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Social Media Marketing Do’s and Don’ts (part 1)
Mar 2, 2010
4 Elements of a Successful Business Web Presence
I found a really good article from Samir Balwani on Mashable and wanted to share it with you. What’s the most important piece of your business’s web presence? Your website, of course. Creating a website requires a good deal of thought; it’s important to plan what information you want on the site, what the layout will look like, and how you’ll connect each piece together. Think of your website as... read more
Mar 1, 2010
Bigger Than TV? Social Media’s Power Shift
This weekend, I was at a PR/Communications conference for educators who were concerned about branding their school district to give it a better face in the community. One of the biggest topics was social media in education, and these educators were asking the question, “Should my school district engage in social media?” They quickly found out that the answer was a big YES for many reasons, some... read more
Mar 1, 2010
You want a website, huh? You might be asking questions like, where do I start? What should I do? What is a hosting company and which one should I use? How many pages should I have? What am I supposed to pay? Before we answer these great questions about your website, let’s slow down a bit and start over.
Because most web designers are only concerned with design, you should not talk to them until you first...
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I Need a Website. Where Do I Start?
Feb 10, 2010
Google supporters have wondered why Google has not launched their own social media application (i.e. Twitter, Facebook). Well Google supporters, the wait is over. I present to you Google Buzz! Don’t blow up any balloons and pull out the finger foods just yet. Google Buzz is limited. It comes packaged with minimal integration with Twitter and virtually no integration with Facebook. On top of that, it...
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Google Buzz: What It Means for Twitter and Facebook
